We sell with soul.
We operate with discipline.
Meraki is a fullstack ecommerce partner for DTC brands across Southeast Asia — built for founders who have outgrown the agency model, but aren't yet ready to build a thirty-person internal team.
The economics of online selling have quietly inverted.
Five years ago, online selling was a growth lever. Today it is the primary battleground — and for many DTC brands, the primary source of margin erosion.
Ecommerce now demands the operational sophistication of a logistics company, the creative output of a media company, and the analytical discipline of a hedge fund — all at once. Most brands are not structured for this.
Rising CAC
Meta and TikTok acquisition costs climbing steadily.
Marketplace Dominance
Shopee and TikTok Shop are the default discovery layer.
Content Velocity
More creative, faster, with shorter shelf life than ever before.
Internal Team Capacity
Flat. The structural gap Meraki was built to close.
We operate the entire
commercial surface
of your brand online.
Marketplace Operations
Daily management across Shopee, Tokopedia, TikTok Shop, and Lazada — as algorithm-driven storefronts, not passive listings.
→Performance Marketing
Paid media across Meta, TikTok, Google, and marketplace ads — optimized against contribution margin, not ROAS theater.
→Content & Activation
A content factory producing the volume and variety modern algorithms require — 35+ pieces of creative per brand, per week.
→Live Commerce
A daily livestream operation — trained hosts, scripted segments, conversion discipline. The most underestimated channel in SEA.
→Commerce Operations
Customer service, fulfillment coordination, order quality, promotional hygiene. The unglamorous work that compounds the most.
→Reporting & Analytics
Weekly commercial reviews tied to contribution margin, CAC, payback, and repeat rate. Reporting as a decision-making rhythm.
→The Meraki
Commerce Loop.
Diagnose
Audit the brand's current commercial state. Data-led, brutally honest.
Design
Build the operating model: channels, content cadence, ad architecture.
Deploy
Activate. Storefronts, ads, content, livestreams. Where most engagements stall.
Optimize
Weekly, sometimes daily. CTR, ROAS, AOV, repeat rate — tuned continuously.
Scale
Once unit economics stabilize, widen the surface — new channels, SKUs, segments.
→ loop back to Diagnose
4.2×
Rp 1.9B → Rp 8B monthly, in 12 months.
An established fashion brand had reached the ceiling of its existing operating model. Growth came from operational depth — not paid spend inflation.
Read the case study →
Brands across wellness, fragrance, beauty, fashion, and consumer goods — categories with high SKU velocity, heavy marketplace exposure, and dependence on content and live commerce.
Let's build the
commerce operation
your brand deserves.
Our first step is a Diagnostic Call — a 90-minute working session where we map your commercial state, identify operational gaps, and outline what an engagement would look like. No obligation.
Book a Diagnostic Call →
halo@merakicorp.id
+62 821 1234 5678